When Nigeria's Federal Ministry of Industry, Trade & Investment desired to launch a new programme to encourage and influence young Nigerians towards embracing enterprise and agriculture, Mediawise designed a campaign to augment the Ministry's vision for what is now known as the National Enterprise Development Programme [NEDEP].
Innovative logos were created by Mediawise, which was chosen among others and adopted as the official logo for NEDEP.
Social Media Campaign
Mediawise carried out a viral social media campaign for NEDEP with overwhelming positive feedbacks. This promotion was followed by print, radio, TV, web banner and billboard ads.
Mediawise developed an ingenious magazine design, format and content to showcase the Ministry's activities, projects, and achievements across the country.
An innovative website was also invigorated for the NEDEP project. In few months, NEDEP became a national reality and attracted the sponsorship of Nigeria's Bank of Industry.